About me
I’m a pragmatic, well-rounded Designer with strong technical, and soft skills.
I’ve been a Product Designer for more than 16 years. Most recently, head of Design at Viz.ai, and MainStreet. Through the years I’ve worked at large, medium and small companies—Disney, Yahoo, Zenfolio.
I started my journey in Industrial Design in Colombia, then, I tried something different with hotel design in Hong Kong, and moved stateside for a Master of Design at IIT’s Institute of Design in Chicago.
I live in Los Angeles with my wife and two kids.
On teams
I’ve led medium-sized teams with a focus in product design and research.
I have a strong quality bar and I believe that people will give the best of them when there is clear direction and support.
I don’t believe in micro-management. Ownership and accountability, allow team members to stretch and learn.
I care deeply about all details, my job as a manager is to help orchestrate it all.
Matching people’s skills, and preferences, while constantly seeking opportunities for everyone, is a key quality of a good manager.
A team is only as strong as its culture — processes, rituals, clarity and being a human, all play a strong part.